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  • Articles posted by Jamie Petschow
February 26, 2021

Author: Jamie Petschow

The Importance of Podcasting & How to Get Started

Friday, 01 March 2019 by Jamie Petschow
The-Importance-of-Podcasting-&-How-to-Get-Started---Thumbnai-3l
Jeremy Tyler, the Founder & CEO of Xceptional, and Hilda Labrada Gore, Host of the Wise Traditions Podcast and Co-author of Podcasting Mad Simple, talk about the importance of podcasting in today’s digital age and how to get your very own podcast started.
How ToVideocast
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  • Published in How To, Marketing, Podcasting
No Comments

2019 Guide For Making Hashtags Your #1 Social Strategy

Wednesday, 12 December 2018 by Jamie Petschow
Social_Media_Blog_Coverphoto
Building a brand in today’s business landscape requires social media. Fortunately, the power of social media can be great without using too much time or money. To earn an ROI while keeping your input to a minimum, you will need a strategy. Our recommendation? Start with a hashtag strategy. Though social media platforms are continuously
SalesSocial Media
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  • Published in Digital Marketing, Facebook, Networking, Sales, Search, Social Media
2 Comments

The One Tool You Need to Have a Successful Social Media Platform

Wednesday, 05 December 2018 by Jamie Petschow
Keeping up with Social Media is not easy.  There are constant changes to algorithms, and these channels are demanding a lot more than a post here or there to keep your audience growing. Hiring an expert can be a help, but whether you keep it in-house or outsource you will want to know what is
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  • Published in Digital Marketing, How To, Social Media
2 Comments

The Worst Advice We’ve Heard About Digital Marketing

Monday, 27 August 2018 by Jamie Petschow
A good friend of mine advised that “Marketing is a bit science, and a bit art”. This was wonderful advice, though not all things that I’ve heard be told about Digital Marketing have been as wise.  Because most marketers aren’t coming to me with poor advice, below are some common misconceptions I’ve heard clients repeat
adviceBusinessdigital marketingdigital marketing adviceinbound marketingMarketingmarketing advicemarketing for businessSocial Mediasocial media for business
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  • Published in Digital Marketing, Marketing
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Remote Work: Why Its Good, and When It’s Not

Monday, 18 June 2018 by Jamie Petschow
  Working remote is high in demand. We are seeing it priority in requests from applicants, and with the economy as seeker-friendly as it is, telecommuting has become a benefit companies are matching. Studies show that one of the leading reasons employees leave for a new company is to accept an opportunity to work remote.
BusinessconsNew ageprosremote workTechnologyWork CultureWork remote
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  • Published in Workplace
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Four Marketing Measurable’s Your Boss Wants to See – Inbound Campaign Edit

Monday, 07 May 2018 by Jamie Petschow
Hey Marketers, having trouble proving a campaign’s success? Regardless of who you’re reporting to, an in house supervisor or a client, below are four important metrics everyone will want to hear. With this you will be able to highlight how well you’re working within each asset of the campaign- using the type of measurement that
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  • Published in Data, Marketing
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Five Project Management Apps You’ll Be Glad to Try

Wednesday, 18 April 2018 by Jamie Petschow
I cannot emphasize enough how much I appreciate the ease these apps make my job (and for those who had introduced the apps to me)! However, many of these applications are a bit particular to the Marketing industry. Even so, try not to let it keep you from trailing yourself. Start using Accelo, HubSpot, PLANN, WordStream and Lynda.com today to utilize all these apps have to offer!
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  • Published in Project Management
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Find your Groove: Thrive at Work (Yes, Enjoy Your Day Job)

Wednesday, 14 March 2018 by Jamie Petschow
Unfortunately, many of us cannot get-by working five hour weeks, and even if you love your job, sometimes we wish, well, that we didn’t have to have one!  This may not be the easiest route, so how can we enjoy the spot we spend most of our days? If you’re open to a new perspective,
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  • Published in How To, Workplace
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